Case Studies

Scaling Healthcare Marketing with Coast Sport

Coast Sport delivers best-in-class physiotherapy and allied health services across multiple locations.

Services Provided:
PPC, SEO, Website Support, Social Media, Email Marketing

Coast Sport are experts in physiotherapy and related allied health services. They operate from two best-in-class facilities on the Central Coast, NSW, and have a large in-house team of specialists.

conversion rate
reduction in cost per conversion

The Challenges

  • Build the foundations of the brand’s digital footprint quickly 
  • Identify sustainable cost per booking metrics 
  • Step through a roadmap to scale bookings at a sustainable cost

The Approach

The Strategy

  • We established the brand digital by building a rock-solid email marketing framework and optimising their existing website from a CRO perspective 
  • By building a detailed social strategy we were able to identify the best methods for sustainable MoM growth in organic traffic 
  • AB testing various ad formats across search, social and remarkeing identified the best methodologies for driving bookings at a strong and regularly improving ROAS